Let's Talk a Little Shop | ASD Market Week
Welcome to Let’s Talk A Little Shop, a podcast created by ASD Market Week. Let’s Talk A Little Shop aims to help small retailers navigate the rapidly changing digital and real world landscapes. Whether you own a brick and mortar store or an etailer, we’ll provide tangible strategies to keep your cash register ringing.
Episodes
24 episodes since 2022
Finding Success at ASD Market Week in 2024 | Interview with The ASD Team
In this episode of Let’s Talk a Little Shop, the ASD Market Team created a group podcast in order to discuss how ASD makes the magic happen for each show. The marketing teams talk about how to make the most of your ASD show experien...
March 08, 2024
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Season 3
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Episode 8
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35:12
Why Trade Shows Matter: The Importance of Face-to-Face Interactions & Building Relationships | Cole Daugherty
In this episode of Let’s Talk a Little Shop, Emilie Lewis speaks with Cole Daugherty, the SVP of Exhibitor Marketing for the Dallas Market Center, about his experience in the trade show industry. They discuss the importance of relationships, co...
February 28, 2024
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Season 3
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Episode 7
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39:17
Experimentation and Creativity: How Small Retailers Thrive in 2025 and Beyond | Interview with Emily Benson (Part 2)
In the second part of Emilie’s interview with Emily Bensen, turns to inspiration and education for small retail businesses, in this episode, they discuss:0:00: How mindset is everything. 3:32: That in order to solve a ...
February 16, 2024
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Season 3
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Episode 7
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39:45
Embarking on a Retail Journey: From Corporate Life to Entrepreneurship | Interview with Emily Benson
In part one of this episode of Let’s Talk a Little Shop, Emilie talks to Emily Benson, Author & Founder, of The Boutique Training Academy, which provides professional retail training for up and coming retail businesses. In this ...
February 07, 2024
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Season 3
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Episode 6
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35:27
What Retailers and Brands Need to Know about Influencer Marketing | Interview with Tiffany Hardin
In the second half of this interview, Emilie and Tiffany discuss the power of the creator economy, how to work with influencers, and the role of DEI when it comes to the creator economy and the larger trends driving modern culture.
January 16, 2024
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Season 3
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Episode 5
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39:36
The Impact of the Creator Economy and Influencers on Retail in 2024 | Interview with Tiffany Hardin
In this episode of Let’s Talk a Little Shop, Emilie talks to Tiffany Hardin of Gild Creative Group, an influencer marketing agency that works with BIPOC creators. Tiffany and Emilie discuss: 1:30: Build a business around relationshi...
January 08, 2024
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Season 3
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Episode 5
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50:08
Fandom Events - How to Build Successful Live and Digital Experiences | Interview with Lance Fensterman
In this episode of Let’s Talk a Little Shop, Emilie Lewis speaks with Lance Fensterman, CEO of Fanatics Events. Lance is the genius behind ComplexCon, the Star Wars Convention, and ComicCon...
December 12, 2023
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Season 3
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Episode 4
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56:43
How AI is Shaping Digital Marketing for Retail Brands | Jeremy Bergstein, The Science Project
Welcome to the latest episode of Let’s Talk a Little Shop. Emilie interviews Jeremy Bergstein of The Science Project. The Science Project is a digital innovation firm that works with world class brands such as Nike, Kiehl's. Uniqlo, Chanel, Cal...
November 27, 2023
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Season 3
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Episode 3
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41:28
The Rise of Female Leadership, Old Thinking is Killing Your Culture, and WFH is Here to Stay | Jamie Grossman, PRTNR Recruiting Firm
In this episode of Let’s Talk a Little Shop, Emilie Lewis interviews Jamie Grossman, the founder of PRTNR Recruiting Firm. ...
November 13, 2023
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Season 3
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Episode 2
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35:29
Building a Million-Dollar Retail Brand Community, Connection and Conversation | David Levich, Sun-Staches
Season 3 of Let’s Talk a Little Shop is here! This season, your host is Emilie Lewis, the VP of Marketing for ASD Market Week. At ASD, our team sees that the retail landscape is changing. So for Season 3 of Let’s Talk a Little Shop ...
November 06, 2023
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Season 3
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Episode 1
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39:10
How Retailers Can Get More Cash Through Strategic Inventory Management l Dane Cohen, Management One
In this episode, Stephanie talks to Dane Cohen, Director of Sales and New Business Development, Management One, LLC. 3:14: Dane joins the family business, Lesters, a multi-store location in...
August 14, 2023
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Season 2
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Episode 9
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37:44
Leadership, Longevity, and Success I Danny Kole, Kole Imports & Closeouts
In this episode, Stephanie talks to Danny Kole, Co-President, Kole Imports & Closeouts.1:47: How Two Brothers started a business at swap meets using wait lines to source merchandise before the meets started.3:35: ...
July 31, 2023
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Season 2
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Episode 8
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38:11
How Retailers Can Use Data to Master Merchandising | Seasonal Purchasing I Ashley Alderson of The Boutique Hub
In this episode of Let’s Talk A Little Shop, Stephanie Beringhele talks to Ashley Alderson, Founder and CEO, of The Boutique Hub. 1:20: There is no way to lay out a perfec...
July 17, 2023
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Season 2
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Episode 7
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29:19
Retail: Happiness, Kindness, Strength, and Intimacy | Interview with Cathy Ziegler + Lisa Mazurek
In this episode of Let’s Talk a Little Shop, Stephanie talks to Cathy Ziegler, VP of Sales, Kheper Games, a wholesale adult novelty and game company, and Lisa Mazurek, Founder of
June 26, 2023
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Season 2
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Episode 6
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23:18
Convenience, Community and Equitable Pricing | Interview with Derek Gaskins of Yesway
On this episode of Let’s Talk a Little Shop, Stephanie talks to Derek Gaskins, the Chief Marketing Officer of Yesway, one of the fastest-growing convenience stores in the United States with ove...
June 12, 2023
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Season 2
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Episode 5
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24:14
Demystifying The Liquidation Business: It's a Whole Lot Sexier Than You Think
In this episode, Stephanie Beringhele interviews Damian Polak, the founder of Nice Find Wholesale. Stephanie and Damian Discuss:01:16: Launching a liquidation in 2020, during COVID, and the opportunity it brought...
May 08, 2023
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Season 2
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Episode 4
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17:31
Teaching Your Customers to Fly: How Kitty Hawk Kites Aims to Delight and Empower People Through Experience
In this episode, Stephanie Beringhele interviews Ben Saltzman, the Marketing Director of Kitty Hawk Kites. Kitty Hawk Kites has 28 retail stores and several e-commerce sites. 01:25: How Ben got into the retail bus...
May 08, 2023
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Season 2
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Episode 4
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19:12
How Brick and Mortar is Evolving in Today's Retail Space| Interview with Stephanie Beringhele
In this episode, Stephanie and I talk about:What’s Happening at ASD Market WeekThe Launch of ASD’s New Retail Advisory CouncilWhat We Learned At NRFWhy Ikea Customers Love Sustainability and Trade-I...
January 28, 2023
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Season 2
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Episode 2
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18:20
When to Close Your Store and How to Make Massive Cash Liquidating Your Inventory
In this episode, Cris Willis and I discuss:When it’s time to move on from retailHow to successfully close your store and make more money.Marketing your store closing.Making y...
January 28, 2023
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Season 2
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Episode 3
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19:37
Using Merchandising to Navigate Recession and Generate Stealth Revenue
Using Merchandising to Navigate Recession and Generate Stealth RevenueIn this episode, we speak with Joe Baer, the founder of Zen Genius, a visual merchandising and events firm. In the past, we’ve worked with Joe to create amazing...
January 23, 2023
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Season 2
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Episode 1
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25:36
How Retailer Can Create Wildly Successful Facebook and Instagram Ads | The Ad Girls
In the past year, privacy, tracking and attribution have been turned on their heads when it comes to spending money on social ads. To understand the changes, and how new privacy laws are affecting retail ad spends, we talk with Jennifer...
September 12, 2022
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Season 1
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Episode 4
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20:04
Mastering Retail Merchandising | DeAnna McIntosh | ASD Market Week
Welcome to Let's Talk A Little Shop, a podcast created by ASD Market Week. Let's talk a little shop aims to help small businesses navigate the rapidly changing retail landscape, whether you own a brick and mortar store or are an online sell...
May 31, 2022
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Season 1
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Episode 3
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42:19
Using Your Values to Create a Retail Business You Love | Chris Guillot of The Merchant Method | ASD Market Week
Welcome to Let's Talk a Little Shop, a podcast created by ASD Market Week. Let's talk a little shop aims to help small...
May 31, 2022
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Season 1
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Episode 2
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23:59
Welcome Let's Talk A Little Shop | A Podcast For Small Retailers | ASD Market Week
Let’s Talk A Little Shop, is a podcast series that helps small retailers find success in-store and online. Every other week, we will speak with leading experts, software companies, and other retailers (in the ASD family) about how they...
March 14, 2022
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Season 1
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Episode 1
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10:44